Course Name

Type

Hours

Credits

Introduction to Journalism

C

45

3

Introduction to Communication

C

45

3

Introduction to News Service

C

45

3

Advertising

C

45

3

Planning and Creative Strategy

C

45

3

Intercultural Communication

C

45

3

Public Relations

C

45

3

Introduction to Radio and Television

C

45

3

Integrated Marketing Communication

C

45

3

Audience Analysis

C

45

3

Quantitative Communication Research Methods

C

45

3

Qualitative Methods in Communication

C

45

3

Social Statistics

C

45

3

Basic Photography

C

45

3

Mass Media and Social Changes

C

45

3

Mass Communication and Popular Culture

C

45

3

Laws and Ethics of Communications

C

45

3

Media Operation and Management

C

45

3

Public Speaking

C

45

3

Organizational Communication

C

45

3

Visual Storytelling

C

45

3

Graduation Project

C

-

6

Internship

C

-

4

Course Name

Type

Hours

Credits

Major: Journalism

News and Editorial Writing

C

45

3

In-depth Reporting

C

45

3

News Editing

C

45

3

International News Reporting

C

45

3

History of Journalism and Communication of China and Foreign Countries

C

45

3

Major: Communication

New Media Communication and Development

C

45

3

Radio and Television News Reporting

C

45

3

Multimedia Production

C

45

3

Web Design

C

45

3

Digital Imaging

C

45

3

Major: Public Relations and Advertising

Consumer Behavior

C

45

3

Brand Study

C

45

3

Visual Communication in Advertising

C

45

3

Advertising Copywriting

C

45

3

Document Writing and Secretarial Practice

C

45

3

Course Name

Type

Hours

Credits

Special Topic in Journalism

E

45

3

Special Topic in Communication

E

45

3

Special Topic in Public Relations and Advertising

E

45

3

Course Name

Type

Hours

Credits

University English I

C

90

6

University English II

C

60

4

University English III

C

60

4

University English IV

C

90

6

University Chinese

C

45

3

Advanced Mathematics

C

45

3

General Study of Chinese Culture

C

45

3

General Study of Western Culture

C

30

2

Physical Education I

C

15

1

Physical Education II

C

15

1

Science and Technology

Astronomy

E

30

2

Earth Science

E

30

2

Life Science

E

30

2

Environmental Science

E

30

2

Materials Science and Energy Science

E

30

2

Introduction to Information Technology

E

30

2

Health Promotion in Traditional Chinese Medicine

E

30

2

Masters Series of Science and Technology

E

30

2

Special Topic in Science and Technology (1)

E

30

2

Special Topic in Science and Technology (2)

E

30

2

Special Topic in Science and Technology (3)

E

30

2

Social Sciences

Introduction to Law

E

30

2

Fundamentals of Economics

E

30

2

Introduction to Politics

E

30

2

Sociology

E

30

2

Introduction to Psychology

E

30

2

Introduction to International Relations

E

30

2

Introduction to Education

E

30

2

Science of Administration

E

30

2

Special Topic in Social Science (1)

E

30

2

Special Topic in Social Science (2)

E

30

2

Special Topic in Social Science (3)

E

30

2

Humanities and Arts

Introduction to Philosophy

E

30

2

Introduction to Aesthetics

E

30

2

Chinese Drama Appreciation

E

15

1

Selective Readings of Modern Chinese Literature

E

15

1

Appreciation of Traditional Chinese Tang Poems

E

15

1

Selective Readings of Traditional Chinese Poems in Song Dynasty

E

15

1

Selective Readings of Masterpieces in World Literature

E

15

1

Chinese Folk Music Appreciation

E

15

1

Chinese Fine Art Appreciation

E

15

1

Western Arts Appreciation

E

15

1

Western Music Appreciation

E

15

1

Appreciation of Culture and Arts

E

15

1

Chinese Calligraphy

E

15

1

World Cultural Heritage in China

E

15

1

National Treasures Appreciation

E

15

1

Special Topic in Introduction to Foreign Language Learning (1)

E

30

2

Special Topic in Introduction to Foreign Language Learning (2)

E

30

2

Special Topic in Introduction to Foreign Language Learning (3)

E

30

2

Special Topic in Humanities and Arts (1)

E

15

1

Special Topic in Humanities and Arts (2)

E

15

1

Special Topic in Humanities and Arts (3)

E

15

1