Master of Fine Arts in Interactive Media Course Introduction

Core Course

MAIZ01  Introduction to Interactive Design(3 Credits)

The course mainly introduces the principles of interaction design between humans and interactive systems, helps students to understand users, procedures of designing and developing, and methods of evaluating, and guides them to understand the critical points of interaction design. Through case study and practical design, it also enhances their critical thinking of the interactive design in our work or life and creates the experiences of different users. 

MAIZ02  Game Design(3 Credits)

The course offers a comprehensive and systematic introduction to the field of game planning and lays a solid foundation for students’ entry into game design. It helps students understand game positioning and content creation, trains them in developing and operating methods, and assists them in project processes and team building. 

MAIZ03  Game Industry Workshop(3 Credits)

The course aims to improve students’ ability to plan games creatively, learn how to design games starting from creative inspiration, conception, prototype design, game narrative to game completion, and write development documents. Through the interactive workshops conducted by well-known professionals at home and abroad, this course strengthens the effects of game design and game teaching.

MAIZ06  Game Engine Design(3 Credits)

This course introduces the concepts and basics of game engine programming. It helps students understand the basic graphics engine, 3D game engine design, and related object management, and finally explores the scope of using different game engine technologies, including the general bottleneck in design and its optimization strategies.

MAIZ07  Game Interface and Digital Sound Effect(3 Credits)

The course introduces students to the game interface and digital sound effects in practice and theory. The design of the game UI interface is the most basic elements of digital games. A good interface not only lies in techniques and creativity, but are concerned with “cognition”, “perceived psychology”, “analytic thinking”, and “systematic thinking”. The other focus is to understand sound effects and soundtracks by learning the basic flow, software operation, theory, and techniques. 

MAIZ08  Game Technology Research(3 Credits)

This course introduces students to the process of digital game production, and the concepts and principles of related computer software and hardware skills. It covers the product characteristics of digital games, production process and technology, art style and design, and computer software and hardware applications.

MAIZ09  Game Project Management(3 Credits)

The course guides students to discuss the issues of digital game marketing and project management, and aims to put digital game projects planned by students into practice. In addition to practical production experience, it also enhances their professional skills in game product marketing and management. 

MAIZ10  Games and Players(3 Credits)

The course provides students with an in-depth analysis and understanding of games on the market, and discusses the successful models from game architecture, content design, interface style, and marketing. A variety of games and game operation methods are currently on the market, as the interactions offered to the players. Also, it discusses the arrangement and presentation of interfaces or interactions in response to human behaviors, cognition, and habits of thinking since a good game interaction design must be human-centered. 

MAIZ11  Study of Human-Computer Interaction(3 Credits)

The course discusses the human-machine interface from the perspective of users, in particular, the new technology human-machine interface interaction design and application. It helps students explore the principles of human-machine interface design, design procedures, and related applications in terms of multimedia products. The broad application areas of interaction design cover the usability of human-computer interaction, human factors (sensory, behavior, cognition, and emotion), design principles, interaction patterns, screen design, human-machine interface development, new media art human-machine interface, augmented reality, and related academic research.

Elective Course

MAIE01  Artificial Intelligence(3 Credits)

The course introduces students to the core concepts and related underlying technologies of artificial intelligence, the latest development directions in the field of artificial intelligence, the expert systems, artificial neural networks, intelligent systems, and various artificial intelligence theories, technologies, and applications.

MAIE02  Mobile Game Development(3 Credits)

The course introduces students to the current state of mobile game design and development and Unity 3D, a multi-platform and easy-to-use game development tool. Based on intuitive tools and module operation techniques, it helps students with no basic design and programming skills to get started and learn in an easy way. 

MAIE03  Computer Graphics and Visualization in Technology(3 Credits)

The course provides students with an exploration of how to demonstrate two-dimensional or three-dimensional graphics in a computer by using mathematical algorithms, and related principles and algorithms on how to conduct graphical calculations, process, and display via computers. The computer graphics mainly focuses on the mathematical construction methods of points, lines, faces, volumes, fields, and their graphic display as well as their changes over time. 

MAIE04  Digital Image Processing(3 Credits)

The course introduces students to the basic concepts and theoretical knowledge of computer digital image processing, including fundamental theories of image transformation, image enhancement, image restoration, image reconstruction, and image analysis. Through the hands-on practice, it enhances students’ ability of image processing algorithm via programming language, and to solve technical and practical problems. 

MAIE05  Character Animation(3 Credits)

The course introduces 2D and 3D character design and production. It covers character construction, 2D character costume design, 3D character mapping (UV removal), material operation, and 2D and 3D structural settings, etc. Students can understand, practically make, and perform characters and actions in games or animations, which lays a foundation for practical operations related to digital media (2D, 3D animation/game design).

MAIE06  Business of Interactive Media(3 Credits)

This course guides students to reflect on interactive media-related issues, in particular the customer-oriented product design and development, marketing and sales of interactive technology products in global markets, entrepreneurial fundraising processes, entrepreneurial management practices, different entrepreneurial exit strategies, and cultivates students’ capabilities of innovation, entrepreneurship, and management.

MAIE07  Legal Issues in Business Administration(3 Credits)

The course not only introduces management and its practice but also emphasizes the management-related business ethics and legal issues since the quality of management has a profound impact on the performance of an enterprise. Also, it provides students with the knowledge of business management ethics, copyright, intellectual property rights, and relevant legal norms as well as their implementation in daily life. 

MAIE08  Statistics(3 Credits)

The course introduces students to the basics of statistics. Orientated in practical applications, it assists students in understanding how to apply statistics into the research through instruction and exercises.

MAIE09  Consumer Insights(3 Credits)

The course introduces how to observe and analyze consumer behavior, and shows the importance of this expertise to marketing communication strategy planning. It focuses on the understanding of consumer needs, the application of consumer behavior to marketing strategies, and discussions between individual consumers and their environment.

MAIE10  Art of Design(3 Credits)

The course mainly guides students to explore and reflect on artistic expressions of creative design from a variety of factors including society, culture, economy, market, and technology, and interdisciplinary studies, technical creativity and practices. Art of design is the embodiment of the designer’s all-rounded qualities such as the ability to express, perceive, and imagine. 

Contact Us

Address: Avenida Wai Long, Taipa, Macau

Office Hour: Monday-Friday: 9am-1pm ; 2:30pm-6:20pm


Doctor of Management in Film Industry

Master of Management in Film Industry

Master of Film Production

Bachelor in Film and Television Production

af@must.edu.mo

Tel: (+853) 8897-2973

Fax: (+853) 2888-0091


Master of Fine Arts in Interactive Media

Bachelor of Fine Arts in Digital Media

Bachelor in Acting

af@must.edu.mo

Tel: (+853) 8897-2313

Fax: (+853) 2888-0091